Strategy, Social Media
& AI Tools
Pricing & Access
One time payment of:
$ 134,95 ​
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Access: 10 months from enrollment
Includes updates made during your access period -
Access to the: Marketing Made Simple Community -> for questions, inspiration, and updates
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Questions?
Email: elaine@evconsultancy.aw
Enroll today and start building a clear, structured, and effective online marketing approach.
Who is this course for?
This beginner-friendly course is designed for anyone who wants a clear and practical approach to online marketing.
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Entrepreneurs & small business owners
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Freelancers & solopreneurs
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Professionals managing marketing alongside their main role
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Anyone new to online marketing
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Anyone curious about using AI tools in marketing
✔ No prior marketing experience required
What will you learn?
After completing this course, you will be able to:
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Build a clear online marketing strategy
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Choose the right channels for your business
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Create consistent content for social media
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Understand and apply video marketing
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Use AI tools to support content, campaigns, and planning
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Work with practical assignments you can apply immediately
Course Structure
Module 1 – The Basics: What is Online Marketing?
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What is Online Marketing?
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Why is Online Marketing Important?
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Key Pillars of Online Marketing
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Module 2 – Build your marketing strategy
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What is a Marketing Strategy?
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Define your Target Audience
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Choose your Main Channel
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Module 3 – Social Media & the importance of Video
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Social Media Basics
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The Power of Video
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How to Create Effective posts
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Module 4 – AI Tools: Your Marketing Assistent
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What is AI in Marketing?
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Practical AI Tools for Beginners
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Do’s and Dont’s AI & Marketing
Module 5 – Social Media Advertising (Facebook & instagram: Boosting & Campaigns)
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Why Social Media Advertising Matters
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Boosted Posts vs Ad Campaigns
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Breakdown of your Ad Campaign
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Your Ads Manager ​​
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What is included?
49 short video lessons (2–12 minutes)
5 structured modules
5 practical assignments
Learn at your own pace
100% online
Focus on real-life application
Community access
Why this course is different:
Beginner-friendly & practical
No complicated marketing terminology
Includes AI tools you can use right away
Based on real business experience
Suitable for individuals and teams
About the Course Creator
Elaine Voorderhaak – E.V. Consultancy & Training
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Elaine has extensive experience in online marketing, business development, and internal communication. Her approach is clear, structured, and practical.
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Marketing doesn’t have to be overwhelming! Once you understand the why and how, it becomes manageable and effective.
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FAQs
1. Do I need prior experience?
It’s designed for real beginners — no difficult marketing terms, no overcomplicated theory. You’ll learn from real examples and practical exercises you can apply right away.
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2. How long does the course take?
You decide! The course is structured in 5 Modules, each module consists of 5 to max 12 short videos (each video is 2 to max 12 min) with the final video explaining the exercise.
You can decide if you want to finish the course in one full day, 2 half days or spread out over a couple of days or even weeks. You decide what works with your schedule!
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3. Can I ask questions?
Yes! When enrolling to the course you also get automatically access to the private community. Here you can ask questions and share feedback with me and the other participants. If you prefer to ask a question privately, that is also possible. I am here to help.
4. Is this course suitable for companies or teams?
Yes, it can also be offered as an internal training. Prefer to have this training in person for your team, or have it personalized to your teams/company's needs? Feel free to reach out so we can discuss possibilities: elaine@evconsultancy.aw